The consignment-based 3PL and omnichannel distribution platform built for premium cycling brands. You keep ownership. You keep the data. We handle everything else.
The current wholesale model puts brands, retailers, and customers on the losing side of every transaction.
Wholesale means giving up inventory ownership, customer data, and pricing power. Brands fund their own retail competition — with zero visibility into sell-through until it's too late.
Independent retailers finance inventory they may never sell. One bad season or trend shift means markdowns, dead stock, and cash flow crises — all on the retailer's balance sheet.
Fragmented inventory means limited selection in-store, inconsistent pricing across channels, and no unified brand experience. Customers don't see a supply chain problem — they just see a worse experience.
Your inventory, your data, your customer relationships. We provide the infrastructure.
You retain full ownership of your inventory until the moment of sale. No wholesale discounts. No lost margin. No guessing.
We place the right product in the right location at the right time — across physical retail, DTC, and omnichannel fulfillment.
Real-time sell-through analytics show you exactly how your product is performing across the network. No more black-box wholesale.
We handle transactions, remittance, and compliance. You get paid on a regular cadence with full reporting.
Reverse logistics is built into the system. Returns, swaps, and slow movers are managed so nothing falls through the cracks.
You retain all customer data and sell-through intelligence. Build direct relationships with the people buying your product.
Premium cycling brands on your floor, on consignment. Sell it, earn commission, send back what doesn't move.
We match the right product mix to your store's profile and customer base. No blind pre-books — inventory arrives ready to floor.
Product sits on your floor, but it's not on your books. No purchase order. No accounts payable. No markdown risk.
Transactions sync in real time. Replenishment is automatic. You focus on customers, not inventory management.
Earn commission on every sale with predictable, regular payouts. No chasing invoices. No net-60 terms. No cash flow anxiety.
Slow movers go back to us. You never get stuck with dead stock or forced markdowns. The risk stays off your balance sheet.
Expand your product offering and floor coverage without additional investment. More brands, more categories, same zero risk.
Premium cycling brands on your floor without spending a dollar on inventory. Let's talk about the details.
Habrevo isn't a logistics company that happens to have data. It's a data platform with logistics built in.
See how your product performs across the network — by region, by channel, by season. Replace guesswork with live data.
Know when product needs attention before it becomes a problem. The system watches so you don't have to.
Understand who's buying your product and how they shop across channels. Insights you can't get from wholesale.
The more brands and retailers in the network, the sharper the intelligence gets — for everyone. Ask us how this works.
Amazon FBA optimizes for Amazon. We optimize for your brand.
| Habrevo | Amazon FBA | |
|---|---|---|
| Customer data ownership | ✓ Brand retains all data | ✕ Amazon owns the customer |
| Physical retail presence | ✓ Network of specialty shops | ✕ Online only |
| Total cost (fulfillment + fees) | ✓ Significantly lower all-in cost | ✕ Referral + FBA + storage + advertising |
| Category expertise | ✓ Built for specialty cycling | ✕ Generic across all categories |
| Brand control | ✓ Your pricing, your presentation | ✕ Competing with counterfeits and resellers |
| Inventory model | ✓ Consignment — you own it | ✕ Shipped to Amazon's warehouse |
| Reverse logistics | ✓ Full loop back to hub | ✕ Disposal or customer-managed |
Omnichannel isn't a feature — it's the architecture. One inventory pool serving every touchpoint.
The hands-on shopping experience customers value — backed by intelligent inventory allocation.
Online orders fulfilled from the same inventory pool. One stock powering every channel.
Buy online, pick up in store. The convenience customers expect, powered by the network.
Every product in the network is available at every location. Never lose a sale to limited shelf space.
Returns and unsold product flow back through the system. Nothing gets lost. Nothing gets written off unnecessarily.
We start with cycling because we know it. The model is built to scale.
Cycling is our launchpad. The infrastructure we're building serves any specialty category where brands and retailers need a better way to work together.
Habrevo didn't start with a pitch deck. It started with years of running a specialty cycling retail operation — where we lived the supply chain squeeze firsthand.
We saw brands lose control the moment inventory shipped wholesale. We saw retailers bet their cash flow on products they hoped would sell. We saw customers get a fragmented experience no matter where they shopped.
So we built what we wished existed — an infrastructure layer where everyone wins. Brands keep control. Retailers lose the risk. And the system gets smarter with every transaction.
Whether you're a brand looking for smarter distribution or a retailer ready to carry product without the risk — we should talk.
Become a supply chain partner. Ship on consignment, retain your data, and reach retail customers across North America.
Join the RoadKit Partner Network. Stock premium cycling brands with zero capital outlay and earn competitive commission on every sale.